Our Mission / Vision: 

To promote educational opportunities for young people, through scholarships and leadership programs, and to promote agriculture in our county and around the nation. We represent livestock producers and ranchers and farmers, speaking the "good news" about beef's nutritional and environmental contributions.


We also support California Cattlemen and their efforts to share the "good news" about beef and agriculture. For more about their story or the issues facing agriculture, visit the link above:


Remember:  Farmers and Ranchers feed the WORLD!


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